Marketing is the process of knowing who will
identify with your offer, developing your image,
positioning yourself to be seen, and connecting
with your target market.
Marketing is not only about hard skills but soft
skills. Why do you need to learn personal
development? If you’re solo entrepreneurs, you
are the main focus in your business, not only
your products or service. When you improve
your EQ (emotional quotient), you improve your
emotional maturity. You will start to look
different in your posture and tone. You will be
more confident, and you will have genuine
heart. You unearth your hidden personality,
characters and polish them.
Many think leadership is about bragging:
power, title, wealth or income. Do you think that
money is attractive? There are many marketing
messages that talk about money. I stay away
from people who use money as their attraction
marketing. What if you don’t have all of those?
Yes, You can start leadership marketing from
the bottom by serving and caring for others.
Look at what you have to offer. Make your offer
unique and different, which reflects about you.
You will attract people by giving free offer and
show them who you are and your authenticity.
Use your emotion well by showing kind
gestures. The world needs empathy these days.
When you pull from a position of power – in
front of the wagon, you’re bound to get
somewhere. You can direct the team if you’re in
the front. You can’t direct anything from the
back, because the steering mechanism is in the
front. Move out front and take the lead.
Quick action based on sound experience will
take you where you want to go. Those leaders
who don’t know what direction they’re going
won’t be able to get there. They don’t have a
road map and they can’t lead from a position of
A leader offers the team hope and inspiration.
Decide today to be the leader that offers a
positive experience, and make a great
difference in someone’s life. When you do, you
will also see a change in your own life. Start
today to give hope to those who have no faith,
offer encouragement to those who are afraid,
inspire others by helping them discover their
A leader helps the team plan for success. It is
impossible to know what direction to take, and
how to know when you have reached your
goals without a plan. A map to see which
direction and steps to take is essential to
success. You have to decide where you are now
in your life, and where you want to be. This is
what leaders do for their team. Help them map
out a plan for action. Leaders teach the team
goal setting techniques, and how to develop a
strategic plan for daily, weekly, monthly, and
annual plans of action to help the team reach
You will reap the financial rewards, and see the
profound effect you have that empowers those
around you; when you are a leader who strives
to help members be the best they can be. You
will see your team blossom and shine, and
become a true leader others will follow.
Become a remarkable leader by setting goals
and providing direction for your team.
To Your Success,
- Your Leadership Stinks: 10 Tips for Leadership Branding (personalbrandingblog.com)
- Leaders Enable Others to Act (palletone.com)
- The Role of Passion in Leadership – Dan Sandweiss, MBA (creativeleadersforum.com)
- Is there an ‘Ideal’ Leadership Style? (leadershiptreehouse.wordpress.com)